As part of the Shang-Xia’s annual theme In The Moment, the brand asked us to design its windows for China‘s boutiques. We proposed a modular display which easily allows to renew the product’s layout.
A sky pattern printed on hundreds of wind mills symbolizes the movement of time passing. The delicate accessories pop-out among this weaving and dynamic floor.
Disseminated in the chromatic fields, some wind mills rotate in order to catch the eye of passersby.
(Photos credits © Studio Élémentaires)